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    Customer journey management tool

    Veikkaus Oy

    Customer journey management tool

    1. Competition notice published

      Aug 8, 9:20 AMAugust 8, 2025 9:20 AM
    2. Supplier selection

      Sep 12, 12:00 AMSeptember 12, 2025 12:00 AM
    3. Contract signed

      Oct 21, 12:00 AMOctober 21, 2025 12:00 AM
    4. Result notice published

      Jan 14, 10:11 AMJanuary 14, 2026 10:11 AM

    Brief

    Finland: Tenders/Veikkaus Oy/Customer journey management tool

    Awarded

    The competition has ended and a winner has been selected.

    Brief

    IT- drift og vedlikehold

    Veikkaus Oy has entered into an agreement with TheyDo BV for the delivery of a customer journey management tool. The tool, which must be a fully productized web SaaS product with out-of-box deployment, will enable Veikkaus teams to map and manage customer journeys and make customer-focused decisions. The contract has a total value of 178 800 €. Two bids were received for this contract.

    Result

    Winner
    TheyDo BV
    Number of bids
    2
    Contract value
    €178,800

    About the bid

      Veikkaus aims to boost its design capabilities by having access to a proven, professional-grade, customer journey management tool that enables Veikkaus teams to map and manage customer journeys and make customer-focused decisions. The tool must be specifically made for customer journey management. The tool is required to be offered as a fully productized web SaaS product with out-of-box deployment. In other words, no product integrations are to be needed apart from connecting to Veikkaus SSO (Single Sign-on). More detailed description of the procurement and requirements in the RFP and its annexes.Main features of the procedure1. GENERAL The legislation concerning the public procurement is applied to the procurement. Type of procedure is open procedure. 2. CONTRACT NOTICE A contract notice has been published on the website www.hankintailmoitukset.fi and http://ted.europa.eu. The contract award notice shall be published after the award decision. 3. SUBMITTING THE TENDER AS A GROUP OF ECONOMIC OPERATORS AND SUBCONTRACTING A tender may be submitted by a group of economic operators (a consortium or group). If awarded the contract, all group members must sign the contract and will be jointly liable for its performance. The composition of the group may not change during the procurement process or the contract period. The group, as well as a supplier with subcontractors, must possess the necessary technical, economic, financial, and other capacities to deliver the goods and services in accordance with the contract for its entire duration. During the tender process and throughout the contract period, the contracting authority may request proof of commitments and agreements with declared subcontractors that could impact the supplier’s ability to fulfill the contract obligations. Similarly, the group may be required to provide evidence of the arrangements governing relationships among its members. If a tenderer engages subcontractors, it remains fully responsible for their work as if it were its own. A tenderer submitting an independent bid while relying on subcontractors must specify in the Subcontractors Form how each subcontractor contributes to service delivery. During the contract period, subcontractors may only be replaced with the contracting authority’s approval, provided such changes do not lead to significant or material modifications of the contract. 4. USING RESOURCES OF OTHER ENTITIES A tenderer or a group of economic operators may rely on the resources of other entities to meet the requirements of the invitation to tender, regardless of the legal nature of their relationship. However, these resources must be available to the tenderer or group throughout the procurement process and the contract period. Such resources may include, for example: Professional experience – Relying on the expertise of another economic entity, such as a company within the same corporate group, provided that the entity is named in the tender as a subcontractor and actively participates in delivering the service. Personnel – Using employees from another company to meet professional qualification requirements, provided that these individuals actively contribute to service delivery. Economic and financial standing – Leveraging the financial capacity of another entity. Technical capabilities – Utilizing another entity’s technical resources, provided they are genuinely used to meet the procurement requirements. In these instances, the entity being relied on must be appropriately indicated the subcontractors annex. 5. PROCESSING OF TENDERS 5.1 SUITABILITY OF TENDERS Before the tenders are processed it shall be assessed whether the tenderers meet the technical, professional and economic and financial requirements presented in clause/form "Exclusion and suitability (ESPD)". The tenderer’s suitability shall be examined using the information provided in the tender, other financial statements (if separately requested) and the information available from risk rating reports. Tenderers who do not meet the minimum requirements set in the Call for Tenders shall be excluded from the tender competition. A tenderer who has been convicted of or in which any person with powers of representation, decision making or control has been convicted of an offence as referred in EU Public Procurement Directive 57 article, section 1 or to extortionate work discrimination as stated in the Criminal Code of Finland, chapter 47 section 3(a) shall also be excluded from the tender competition. A tenderer to whom a criterion for exclusion as referred to in Public Procurement Act may also be excluded from the tender competition. 5.2 COMPLIANCE WITH THE CALL FOR TENDERS The goods and services offered must fully comply with the requirements outlined in the Call for Tenders and its annexes. All requested information and required annexes must be submitted as part of the tender. Compliance will be assessed based on the tender’s overall content. Tenders that do not meet the requirements of the Call for Tenders or fail to adhere to the conditions of the tendering procedure will be disqualified from the competition. 5.3 EVALUATION OF TENDERS The evaluation of the tenders shall be made according to chapter "Grounds for decision". 5.4 AWARD DECISION AND ITS NOTIFICATION The award decision shall be sent to all tenderers party to the decision via email. The contract does not enter into force as a result of the notification of the decision, but requires a separate written contract.

      Contact name
      Veikkaus Oy
      Contact phone
      +358 20055000
      Contact email
      hankinnat@veikkaus.fi
      Address
      PL 1, 01009 Veikkaus

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    Award Criteria

    • Description

      Price

    Qualification requirements

      Found no qualification requirements in the contract notice.

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    See the full notice

    Contracting authority
    Veikkaus Oy
    Title
    Customer journey management tool
    Type
    ResultPrequalification
    Main code
    72000000IT services: consulting, software development, Internet and support
    Supplemental codes

    No supplemental codes from buyer…

    Supplemental codes added by Cobrief

    72212445Customer Relation Management software development services
    72266000Software consultancy services
    72268000Software supply services

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