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    Single Supplier Framework for the provision of Media Strategy Planning and Buying Services for Technological University Dublin. (TU Dublin)

    Technological University Dublin (TU Dublin)

    Single Supplier Framework for the provision of Media Strategy Planning and Buying Services for Technological University Dublin. (TU Dublin)

    1. Competition notice published

      Feb 2, 4:26 PMFebruary 2, 2024 4:26 PM
    2. Supplier selection

      Jul 10, 12:00 AMJuly 10, 2024 12:00 AM
    3. Contract signed

      Jul 25, 12:00 AMJuly 25, 2024 12:00 AM
    4. Result notice published

      Nov 12, 2:06 PMNovember 12, 2024 2:06 PM

    Brief

    Ireland: Tenders/Technological University Dublin (TU Dublin)/Single Supplier Framework for the provision of Media Strategy Planning and Buying Services for Technological University Dublin. (TU Dublin)

    Awarded

    The competition has ended and a winner has been selected.

    Brief

    Reklame og markedsføring

    TU Dublin seeks tenders for the provision of media strategy, planning and buying (implementation) services within the Republic of Ireland for TU Dublin. The agency will be expected to work closely with the TU Dublin Marketing team to create and implement brand plans that: • Substantially grow awareness of the TU Dublin brand in Ireland, increasing unprompted awareness of all adults by three-fold by 2028. • Support the University’s digital transformation plans by being a leader in our use of digital media. • Engages in a way that makes the TU Dublin brand top of mind for our target audience and fulfils our ambition to be Irelands largest University by 2028.

    Result

    Winner
    Mediaedge:cia Ireland Limited
    Number of bids
    0
    Contract value
    Not stated
    Maximum framework agreement value
    Up to €3,862,000

    About the bid

      TU Dublin seeks tenders for the provision of media strategy, planning and buying (implementation) services within the Republic of Ireland for TU Dublin. The agency will be expected to work closely with the TU Dublin Marketing team to create and implement brand plans that: • Substantially grow awareness of the TU Dublin brand in Ireland, increasing unprompted awareness of all adults by three-fold by 2028. • Support the University’s digital transformation plans by being a leader in our use of digital media. • Engages in a way that makes the TU Dublin brand top of mind for our target audience and fulfils our ambition to be Irelands largest University by 2028.

      Contact phone
      353 1 220 8464
      Contact email
      Ann.Murray@tudublin.ie
      Address
      Park House, Grangegorman, 191 North Circular Road, Dublin 7,, D07EWV4 Dublin

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    Award Criteria

    • Description

      Technical Capacity

    Qualification requirements

      Found no qualification requirements in the contract notice.

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    See the full notice

    Contracting authority
    Technological University Dublin (TU Dublin)
    Title
    Single Supplier Framework for the provision of Media Strategy Planning and Buying Services for Technological University Dublin. (TU Dublin)
    Type
    ResultFramework agreementPrequalification
    Main code
    79342000Marketing services
    Supplemental codes
    79340000Advertising and marketing services79342100Direct marketing services79413000Marketing management consultancy services
    Estimated value
    €4,750,000.00

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